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IncidentCost.com
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UPDATED APRIL 2026

IT Downtime and DDoS Attack Cost Calculator 2026

Calculate hourly and total downtime costs including revenue loss, productivity impact, SLA penalties, and recovery expenses. Accounts for time-of-day sensitivity and industry-specific factors.

Downtime Parameters

Configure your downtime scenario

Get hourly and total cost estimates

Downtime Cost by Company Size

Company SizeHourly Cost RangeAnnualized Cost
SMB (<$50M)$8K - $74K$120K - $540K
Mid-Market ($50M-$500M)$74K - $360K$540K - $2.6M
Enterprise ($500M-$5B)$360K - $1.2M$2.6M - $8.8M
Large Enterprise ($5B+)$1.2M - $5.6M$8.8M - $40M

Sources: ITIC 2025 Hourly Cost of Downtime Survey, Gartner 2025. Annualized figures assume 3-8 significant outages per year.

Industry Downtime Cost Comparison

IndustryAvg Hourly CostPeak Hourly CostAvg Duration
Financial Services$495K$1.2M1.8 hrs
E-commerce / Retail$195K$840K2.4 hrs
Healthcare$636K$1.4M3.1 hrs
Manufacturing$260K$520K4.6 hrs
SaaS / B2B Tech$350K$780K1.2 hrs
Media / Streaming$280K$650K0.8 hrs
Government$145K$290K6.2 hrs
Energy / Utilities$410K$890K5.1 hrs

DDoS Attack Cost Analysis

Avg DDoS Duration

1.2 hrs

Cloudflare 2025

Avg Mitigation Cost

$40K

per incident

Revenue Impact

$120K

per hour during attack

DDoS Protection Cost

$3K-15K

per month, enterprise

DDoS attacks increased 46% in 2025 (Cloudflare Radar). The average attack lasts 1.2 hours but volumetric attacks targeting financial services can persist for 6+ hours. DDoS protection ($3K-$15K/month for enterprise) pays for itself after preventing a single significant attack. The cost of unprotected DDoS includes not just direct revenue loss but SLA penalties, customer support surge costs, and incident response time.

Peak vs Off-Peak Cost Multiplier

Peak Hours

1.5x

Black Friday, market open, product launch

Business Hours

1.0x

Standard weekday business hours

Off-Peak

0.4x

Evenings, early morning

Weekend

0.3x

Saturday, Sunday

An e-commerce outage on Black Friday can cost 3-5x more per hour than the same outage on a Tuesday morning. Financial services firms face peak costs during market hours, while B2B SaaS companies see relatively flat costs across business hours. Use the calculator above to model time-of-day sensitivity for your organization.

Downtime Cost FAQ

What is the average cost of IT downtime per hour?

For enterprises, the average is $300,000+ per hour (ITIC 2025). However, this figure masks enormous variation: a small SaaS startup might lose $8,000 per hour while a large financial institution could lose $5.6 million. The right number for your organization depends on revenue, IT dependency percentage, and industry.

How does downtime cost differ from breach cost?

Downtime cost is primarily driven by revenue loss and productivity loss, which occur in real-time. Breach costs include long-tail expenses like regulatory fines, customer notification, and reputation damage that unfold over months. A single incident can incur both costs simultaneously.

What are SLA penalties for downtime?

SLA penalties typically scale with downtime duration. A 99.9% SLA allows 8.76 hours of downtime per year. Exceeding this triggers credits of 10-30% of monthly fees. Some enterprise contracts include direct financial penalties of $10K-$100K per hour of unplanned downtime beyond SLA thresholds.

How much does DDoS protection cost?

Enterprise DDoS protection ranges from $3,000 to $15,000 per month depending on bandwidth capacity and response SLA. Cloud-based solutions (Cloudflare, AWS Shield, Akamai) start at $3K/month, while dedicated scrubbing centers for large organizations run $10K-$15K/month.

What is the ROI of reducing MTTR by one hour?

For a $500M company with 80% IT dependency, reducing MTTR by one hour saves approximately $45,000-$120,000 per incident. With 5 significant outages per year, that is $225K-$600K in annual savings. Investments in observability, automated remediation, and on-call processes drive MTTR reduction.

How do you calculate productivity loss during downtime?

We use the formula: affected employees x average loaded cost per hour ($75 for a typical knowledge worker) x downtime hours x productivity impact factor. Not all employees lose 100% productivity during an outage, so we apply an industry-specific factor (e.g., 90% for financial services, 60% for manufacturing with mixed manual/IT processes).